Who We Are
Big Time Advertising is a full-service automotive digital marketing agency built specifically for dealerships. Our team combines decades of automotive retail experience with advanced software development, artificial intelligence, advertising technology, and data-driven marketing strategies to help dealerships attract more shoppers, generate higher-quality leads, and increase vehicle sales.
What We Do
We help dealerships compete in an increasingly digital marketplace through paid search advertising, SEO, AI website development, social media marketing, streaming video campaigns, consulting, attribution reporting, and performance-focused campaign management.
Our Platform
Through our proprietary DaraCoreAI platform and integrations with trusted advertising partners, including Google and Meta, we help dealers manage campaigns, analyze performance, automate workflows, improve inventory marketing, and make better decisions using real-world data.
Meet the Team
Terry MacCauley
Founder & CEO
Bryson Hartranft
Chief Operations Officer
Chris Jackson
VP of Operations
Philip Russell
VP of Engineering
David Fichtenmayer
Dir. of Digital Marketing
Luke St. Pierre
Software Engineer
Drew Rakers
Platform Success Manager
Sarah Crose
Business Development
Grace Maschhoff
Graphic Designer
Shannon Slack
Graphic Designer
Deana Vardeman
Accounting
TECHNOLOGY THAT POWERS
DEALERSHIP GROWTH
DEALERSHIP GROWTH
Proprietary Technology
Big Time Advertising is more than a traditional marketing agency. Our organization develops proprietary technology solutions designed specifically for the automotive industry, giving dealerships better tools for website management, inventory marketing, lead handling, reporting, automation, and campaign performance monitoring.
Connected Integrations
Our technology connects dealership operations with modern advertising platforms so our clients can better understand customer behavior, track performance, optimize marketing spend, and improve return on investment. Every integration we maintain is designed to support authorized client services, transparent reporting, and measurable dealership growth.
Data Driven Performance
Through our proprietary DaraCoreAI platform and partnerships with industry-leading providers including Google, Meta, CallTrackingMetrics, HubSpot, and other automotive technology partners, we help dealerships transform data into actionable business intelligence. Big Time Advertising develops and maintains proprietary software solutions and authorized platform integrations used to manage, analyze, automate, and optimize dealership marketing performance through reporting, campaign monitoring, lead attribution, inventory marketing, and advertising intelligence.