Privacy Policy
Big Time Advertising respects the privacy of our website visitors, clients, dealership partners, vendors, and users of our technology platforms. This Privacy Policy explains how we collect, use, protect, and share information in connection with our website, marketing services, DaraCoreAI platform, advertising integrations, and related business operations.
Last Updated: June 19, 2026
Introduction
Big Time Advertising and Marketing, including DaraCoreAI and related Big Time Advertising websites, platforms, software tools, and services, is committed to protecting the information entrusted to us. By using our website, submitting a form, communicating with our team, or using our services, you agree to the practices described in this Privacy Policy.
Information We Collect
We may collect information that you voluntarily provide to us, including your name, dealership name, company name, email address, phone number, comments, service inquiries, business details, and other information submitted through contact forms, consultation requests, account setup processes, support requests, or direct communications.
When we provide services to dealership clients, we may process business and operational data such as website content, vehicle inventory information, advertising campaign data, CRM-related information, lead information, call tracking data, reporting data, analytics data, and other information necessary to provide contracted marketing, software, reporting, website, and advertising services.
We may also automatically collect technical information when you visit our website or use our platforms, including IP address, browser type, device type, referring page, pages visited, time on site, cookies, tracking identifiers, and other analytics or usage data.
How We Use Information
We use collected information to respond to inquiries, provide requested services, operate and improve our website, deliver marketing and advertising services, manage client accounts, provide reporting and analytics, optimize campaign performance, support dealership websites, maintain our DaraCoreAI platform, improve user experience, communicate with clients and prospects, and comply with legal, regulatory, contractual, and platform requirements.
We may use business and advertising data to manage, analyze, automate, and optimize dealership marketing performance, including campaign monitoring, attribution reporting, inventory marketing, lead tracking, website performance analysis, and advertising intelligence.
Google API Data Use
Big Time Advertising uses authorized access to Google APIs, including Google Ads and related Google advertising and analytics services, only to provide services requested by our clients. These services may include campaign management, reporting, optimization, attribution, inventory advertising, conversion tracking, budget monitoring, performance analysis, and advertising intelligence.
Information received from Google APIs is used only for the purpose of providing, maintaining, improving, and supporting services authorized by our clients. Big Time Advertising does not sell Google API data, does not transfer Google API data to unauthorized third parties, and does not use Google API data for unrelated purposes.
Big Time Advertising's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.
Cookies, Analytics, and Tracking
Our website and platforms may use cookies, pixels, tags, analytics tools, advertising tools, and similar technologies to understand website usage, improve performance, measure advertising effectiveness, personalize user experience, and support marketing activities.
These technologies may be provided by third-party platforms such as Google, Meta, HubSpot, CallTrackingMetrics, and other service providers. You may control cookies through your browser settings, but disabling cookies may affect certain website or platform functionality.
Sharing Information
We do not sell, rent, or trade personal information or client business data. We may share information with trusted service providers, advertising platforms, analytics providers, technology partners, hosting providers, CRM providers, communication providers, and other vendors when necessary to provide our services, operate our platforms, support client campaigns, comply with legal obligations, or protect our rights.
When information is shared with service providers, it is shared only as needed for legitimate business purposes and is subject to confidentiality, security, contractual, or platform requirements where applicable.
Data Security
We use administrative, technical, and physical safeguards designed to protect information from unauthorized access, loss, misuse, alteration, disclosure, or destruction. These safeguards may include access controls, authentication, secure transmission protocols, monitoring, internal controls, and restricted access to systems and data.
No method of transmission or storage is completely secure, and we cannot guarantee absolute security. However, we take reasonable steps to protect the information entrusted to us.
Data Retention
We retain information for as long as necessary to provide services, manage client relationships, maintain business records, comply with legal obligations, resolve disputes, enforce agreements, and support legitimate business purposes. Retention periods may vary depending on the type of information, the services provided, client instructions, contractual requirements, and applicable law.
Your Choices and Rights
You may request access to, correction of, or deletion of personal information that we maintain about you, subject to applicable legal, contractual, security, and operational limitations. You may also request that we stop contacting you for marketing purposes.
To make a privacy request, contact us using the information listed below. We may need to verify your identity before processing certain requests.
SMS and Phone Communications
If you provide your phone number and consent to receive calls or text messages, we may contact you in response to your inquiry or service request. Message frequency may vary. Message and data rates may apply. Consent is not a condition of purchase. You may opt out of text messages by replying STOP, or reply HELP for assistance.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.
Children's Privacy
Our website, services, and platforms are intended for businesses and individuals who are at least 18 years old. We do not knowingly collect personal information from children under the age of 13.
Changes To This Privacy Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date. Continued use of our website, services, or platforms after updates are posted means you accept the updated Privacy Policy.
Contact Us
If you have questions about this Privacy Policy or how your information is handled, please contact us: